Nazi-Themed Crypto Token Emerges After Kanye West’s Super Bowl Ad

Kanye West’s latest Super Bowl stunt has reignited debates over the boundaries of artistic expression and responsible marketing in the crypto industry.

The commercial, shot entirely on an iPhone, places West in an unusual setting—a dentist’s chair, flashing his diamond-encrusted teeth. He claimed that the entire budget was spent on his dental work, leaving only a minimalist, raw aesthetic for the production—a move designed to provoke discussion.

But beyond its unusual visuals, the ad’s cryptic message sent ripples through the financial world, raising questions about the power of celebrity-driven market manipulation.

Users who visited the advertised site found only one exclusive product: a T-shirt featuring symbolism reminiscent of Nazi ideology, labeled hh-01.

Soon after, a token with the same name launched on decentralized exchanges using the Solana blockchain. DEX Screener reported the token's value surged 3800% in hours before dropping back to near its initial price.

The incident triggered a wave of public backlash, with human rights groups like the Anti-Defamation League and the American Jewish Committee sharply criticizing the use of such provocative imagery. Several prominent figures went as far as demanding that West's social media accounts be shut down immediately.

This controversy has once again brought to the forefront discussions about ethical responsibility in the cryptocurrency world, especially concerning projects that leverage divisive symbols or ideologies.

Read on:From Bulls to Ballers — Why Celebrities Are Flocking to Crypto