Strategy Heralds a ~$2 Billion Note Offering

According to the official press release, the funds generated from the issuance will be directed towards general corporate needs, with a significant portion possibly reserved for purchasing the leading cryptocurrency.

For context, Strategy has undergone a rebranding—from Microstrategy to its current name—to underscore its commitment to bitcoin.

This announcement surfaces amid recent financial alerts from the company, which had earlier reported a net loss for the year, primarily as a result of losses incurred from the devaluation of its digital assets.

Faced with these challenges, the company is compelled to turn to innovative financial instruments to restore balance, with the convertible bond proposal emerging as a de facto insurance policy—one designed to safeguard liquidity and unlock future bitcoin investments.

The offering's framework dictates that the bonds will not come with routine interest payments but instead will be convertible under defined conditions, allowing holders the choice between cash and Class A shares.

Related: MicroStrategy’s Next Move: Bitcoin Bank?

For a long while, Strategy has championed a “bitcoin-first” philosophy. Since 2020, the company has consistently built its digital asset portfolio, which now reportedly includes about 478,740 bitcoins, valued at roughly $46 billion at the time of reporting.

Such financial maneuvers illustrate the firm’s resolute stance amid turbulent times. An online webinar scheduled for February 19 is expected to shed more light on the proposal.