Bitcoin for Corporations 2025: Powered by MicroStrategy

Bitcoin for Corporations 2025: MicroStrategy’s Playbook Goes Public

Orlando will host a key event May 6–7, “Bitcoin for Corporations 2025,” offering a practical, boardroom-focused perspective on Bitcoin's utility for businesses, moving beyond theoretical discussions. 

This two-day summit, “Bitcoin for Corporations 2025”, powered by Strategy (formerly MicroStrategy), directly targets CFOs, CEOs, and those responsible for risk management, corporate reserves, and long-term value creation. Significantly, this year's event will run concurrently with Strategy World 2025, the company’s flagship conference on AI, BI, and enterprise transformation.

For those seeking actionable insights into the real-world implementation of corporate Bitcoin strategies, this summit is a must-attend.

The MicroStrategy Mindset

No one has done more to normalize Bitcoin on the balance sheet than MicroStrategy. Since 2020, under Michael Saylor’s leadership, the company has amassed over 500,000 BTC, becoming the largest corporate holder in the world. That’s not a meme—it’s a multi-billion dollar bet on a new monetary system.

Now known simply as Strategy, the company is positioning itself not only as a data intelligence provider, but also as the go-to voice for Bitcoin’s corporate integration. The Orlando event makes that shift clear: it’s part of a larger gathering called Strategy World 2025, where enterprise analytics, AI, and Bitcoin converge.

Explore the intersection of Bitcoin and corporate strategy… Understand the implications of cryptocurrency for your business.

— Strategy World organizers.

Sam Altman, ChatGPT, and the AI spark that lit up crypto — meet the mind behind the AI boom that’s transforming the digital asset space. Dive into his story in our latest Personalities feature!

Two Days, One Message: Bitcoin Belongs in Business

The “Bitcoin for Corporations” program runs across two packed days. It opens with Michael Saylor delivering his classic case for Bitcoin in the treasury—updated with fresh numbers and hard-won lessons. Other sessions dive into the real-world mechanics of custody, volatility, KPIs, and regulation.

Agenda highlights include:

• Saylor’s Treasury Playbook: Michael Saylor, Executive Chairman of Strategy, explains how Bitcoin enhances shareholder value in an era of economic unpredictability.
• Case Studies from the Field: Executives from companies like Metaplanet (Japan), MARA Holdings, KULR, and Semler Scientific explain why they adopted Bitcoin—and what it’s done for their strategy.
• Custody, Compliance, KPIs: From secure storage and accounting to new treasury metrics like Bitcoin Yield, speakers explore how Bitcoin is being operationalized in finance departments.
• Legal and Regulatory Deep Dive: Executives and counsel from firms like Latham & Watkins and Perkins Coie will outline what’s changed in U.S. digital asset law—especially after the Trump administration’s recent policy moves.
• Retail-Driven Adoption: A fireside with Saylor, CEO Phong Le, and members of the True North community highlights how public sentiment and retail investors influence corporate Bitcoin policy.

Learn how companies on the Bitcoin Standard measure success using key performance indicators like Bitcoin Yield and Bitcoin Gain.

— Phong Le, CEO, Strategy.

How Apple’s Steve Wozniak fell for Bitcoin — long after changing the world with Apple, Woz found a new fascination in the math behind crypto. Discover the story in our latest Personalities feature!

Bitcoin Inside a Bigger Conversation

While the focus here is clearly on Bitcoin in the boardroom, the broader Strategy World 2025 conference adds important context. This isn’t just about crypto—it’s about data intelligence, AI, and how businesses are adapting to an increasingly decentralized, algorithmic world.

This is more than just a conference—it’s a chance to grow, learn, and lead the future of data intelligence.

— Strategy World organizers.

Attendees have access to sessions on:

• enterprise analytics, 
• certifications, 
• product keynotes, 
• hands-on demos of the Strategy platform. 

It’s an ecosystem, and Bitcoin is no longer the outlier—it’s a core pillar.

Who’s Speaking?

Some of the most influential figures in the corporate Bitcoin space are on the lineup:

• Michael Saylor, Executive Chairman, Strategy – Bitcoin’s loudest corporate advocate
• Phong Le, CEO, Strategy – Focused on KPIs and treasury structure
• Javier Rodriguez-Alarcon, CCO, XBTO – On turning volatility into strategy
• Chris Kuiper, VP of Research, Fidelity Digital Assets – Investment case for Bitcoin
• Alex Leishman, CEO, River Financial – Macro view of Bitcoin adoption
• Executives from Jetking, MARA, Metaplanet, KULR, and Semler Scientific

Tyler Winklevoss on strategic reserves: only Bitcoin qualifies. As debates heat up over the U.S. crypto reserve, the Gemini co-founder makes his position crystal clear. Read more in our latest Personalities feature!

The Environment: Deals, Not Hype

The event takes place at the Signia by Hilton and Waldorf Astoria Bonnet Creek, official Walt Disney World properties that offer a polished—but not flashy—setting for what’s essentially a working summit.

The attendee profile is clear: corporate officers, investors, technologists. Passes are tiered, but the content stays tight: all signal, no noise.

Engage directly with Strategy’s top executives, including our CEO and CTO, as well as leading voices from our customer and partner ecosystem.

— Strategy World organizers.

Where Strategy Meets Conviction

Bitcoin is no longer seeking validation from Wall Street; its quiet, steady integration into corporate strategy is now being measured by balance sheets, not fleeting hype.

By hosting this event within the broader Strategy World framework, MicroStrategy (now Strategy) is signaling that Bitcoin isn’t an outsider tech. It’s part of the modern corporate stack, alongside AI and analytics.

And for companies on the fence, this may be the most concrete invitation yet: You don’t have to be early anymore. You just have to be smart.