Bitcoin Enters U.S. Healthcare: KindlyMD to Merge with Nakamoto Holdings

KindlyMD, a publicly listed U.S. company in the integrated medicine and digital health space, secured majority shareholder approval on May 20, 2025, to merge with Nakamoto Holdings — a strategic Bitcoin-focused holding structure aimed at ecosystem development.

The merger is set to finalize in Q3 2025, 20 days after the distribution of formal shareholder communications. The deal sets a precedent in the U.S. market: the first time a publicly traded healthcare company transitions into a Bitcoin treasury-focused structure.

Deal Participants: KindlyMD and Nakamoto Holdings

KindlyMD is an American medical company that offers a holistic, integrative approach to healthcare. Its services blend conventional medicine, mental health support, and patient education in alternative therapies to create customized care plans.

The company prioritizes opioid reduction by relying on evidence-based practices and healthcare analytics. KindlyMD’s offerings are covered by Medicare, Medicaid, and most commercial insurance providers, with self-pay options also available.

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Founded by Bitcoin Magazine editor-in-chief David Bailey — who also served as a crypto advisor to Donald Trump — Nakamoto Holdings is building a public Bitcoin-first business empire. At its core is a strategy to assemble a portfolio of Bitcoin-native companies that use BTC as their treasury and operating reserve.

Nakamoto’s acquisition strategy spans sectors including financial services, digital media, strategic consulting, and Web3 infrastructure — with an emphasis on treasury models and operations powered by Bitcoin.

Merger Goals: Building a Public Bitcoin-First Business Ecosystem

The primary goal of the merger is to create the first publicly listed, diversified holding company focused on Bitcoin as both a core treasury asset and a strategic vehicle for capital growth. The partnership with KindlyMD allows Nakamoto Holdings to enter U.S. public markets and advance its vision, which includes:

• Building BTC reserves within its corporate treasury,
• Acquiring and developing Bitcoin-aligned enterprises.

Nakamoto secures a U.S. market entry point. KindlyMD redefines itself beyond healthcare — embedding Bitcoin into its treasury architecture.

The deal establishes a groundbreaking precedent on U.S. public markets — showing that Bitcoin can become part of a traditional company’s operational core, even in highly regulated sectors like healthcare.

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But transformation brings risk. Among the top concerns:

• Integrating two vastly different business profiles,
• Developing a Bitcoin-native operations model from scratch,
• Restructuring KindlyMD’s internal processes to match Nakamoto’s treasury-first vision.

There are still open questions regarding how the new entity will manage its digital assets, maintain a sustainable treasury policy, and navigate potential scrutiny from the market and insurance carriers — especially as it shifts into a crypto-centric structure.

Healthcare’s regulatory landscape leaves little margin for error. Bringing Bitcoin into the heart of its strategic model will require rigorous legal vetting and financial discipline.

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