Metaplanet Buys 150 Bitcoin, Bringing Total Holdings to 3,350

Metaplanet is currently the only publicly listed Bitcoin treasury company in Japan. The company’s Metaplanet Bitcoin strategy focuses on holding Bitcoin as its primary reserve asset while using financing strategies to increase shareholder value. In a press release, Metaplanet noted that the latest purchase is part of their ongoing strategy.

Metaplanet’s Plans to Expand Bitcoin Reserves

So far in 2025, Metaplanet’s Bitcoin yield has reached 68.3%, reflecting the change in the value of its Bitcoin holdings compared to its total shares outstanding.

In December 2024, the company’s Board of Directors decided to hold Bitcoin as a reserve asset. In May 2024, they fully transitioned to the “Bitcoin first, Bitcoin only” approach and in early 2025 disclosed plans to grow its Bitcoin reserves to 10,000 BTC by the end of 2025 and 21,000 BTC by the end of 2026.

Recently, Metaplanet appointed Eric Trump, son of the US President Donald Trump as Strategic Advisor.  Metaplanet’s CEO Simon Gerovich stated that Trump’s expertise and passion for Bitcoin will help the company achieve its goal of becoming one of the world’s leading Bitcoin treasury firms.

Currently, Metaplanet is Japan’s biggest and the world’s 10th-largest corporate Bitcoin holder following companies like Strategy (formerly MicroStrategy), MARA Holdings, Riot Platforms, and BlackRock.

Metaplanet CEO Simon Gerovich is a strong Bitcoin advocate. During the shareholders' meeting on March 24, he discussed the benefits of Bitcoin, such as scarcity, durability, and visibility, while predicting long-term price growth.

At the time of writing, Bitcoin is trading at around $87,000, up 4.7% over the last 7 days, with a market cap of over $1.7 trillion.

Crypto Regulations in Japan and Their Impact on Metaplanet’s Strategy

The Japanese government has been working to establish a clear regulatory framework for crypto companies. In February 2025, the Financial Services Agency (FSA) of Japan introduced a new framework to reduce taxes on crypto gains from 55% to 20% and lift the ban on Bitcoin ETFs (Exchange Traded Funds).

For Metaplanet and other crypto-focused businesses, this is a significant step. The clarity in Japan’s crypto regulations creates a stable environment for them to operate without obstacles. The Metaplanet Bitcoin strategy could also play an important role in strengthening Japan’s position as a leader in cryptocurrency adoption.