Tom Brady Steps Back Into Crypto, Supporting a New Venture

Tom Brady and the Catena Labs logo - The Coinomist

Tom Brady, who previously lost millions in the FTX collapse, has invested in a new crypto-focused startup.

American former professional football quarterback and current sports broadcaster Tom Brady has invested in Catena Labs, a fintech startup focused on stablecoin-based payments and AI-native products.

Previously, Brady and his then-wife, Gisele Bündchen, endorsed the now-defunct crypto exchange FTX and lost millions of dollars in its collapse.

Tom Brady Participated in Catena Labs’ $18M Funding Round

Catena Labs, a fintech startup established by Circle co-founder Sean Neville, raised $18 million in a funding round led by a16z crypto. Tom Brady, along with Breyer Capital, Circle Ventures, and Coinbase Ventures, was among the investors.

Catena Labs is a Boston-based startup focused on AI agents’ use in finance and payments. The company announced it will use the capital to accelerate AI-native financial institution development and underlying technology.

Catena CTO and co-founder Matt Venables says current payment systems are slow, costly, and hold back AI. Catena Labs aims to change this by using regulated stablecoins that make payments faster, cheaper, and easier for AI to use.

The amount of Brady’s investment in Catena has not been disclosed. However, his participation in the round signals an optimistic crypto outlook despite previous troubles.

Tom Brady and the FTX Investor Lawsuit

In early May 2025, a federal judge dismissed most investor claims against Tom Brady and other celebrities over their endorsement of the failed crypto exchange FTX. The judge ruled that there wasn’t enough evidence showing Brady and others knowingly promoted unregistered securities or had a clear intent to mislead.

Tom Brady, who appeared in FTX commercials and was partially compensated in company equity, was one of the highest-profile endorsers. Plaintiffs alleged that these endorsements played a key role in their decision to invest. However, the court found that simply being a promoter wasn’t enough to hold Brady legally responsible under federal law.

FTX wasn’t Brady’s only crypto venture: he also co-founded the NFT platform Autograph, which raised $200 million in 2022 at the peak of the NFT craze. The company has since been rebranded and now operates as a reward-based fan platform.

Brady now seems to be moving past his previous crypto setbacks, as he remains interested in the industry.

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