Is Google Betting on a Spot Bitcoin ETF?
Google has timely adjusted its advertising policy regarding cryptocurrency trusts.
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Google has timely adjusted its advertising policy regarding cryptocurrency trusts.
Starting January 29, 2024, this policy tweak allows them to showcase US-targeted ads, potentially featuring ETF promotions.
Advertisers need Google certification, relevant local licenses, and compliance with legal standards.
It's worth noting that the final decision by the U.S. Securities and Exchange Commission (SEC) on key spot Bitcoin ETF applications is due on January 5-10, 2024.
Google's move, implementing these ad policy changes from January 29, hints at their optimism for a positive SEC decision.
This ad campaign likely extends beyond spot ETFs to include existing futures exchange-traded funds, potentially tuning in to a bullish market, which could spike demand for cryptocurrency trusts.
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