Telegram Games Can Attract Users for Just $1
In an interview with The Block, Notcoin’s Sasha Plotinov estimated that the cost to acquire a new user through Telegram’s Mini Apps might be less than $1.
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In an interview with The Block, Notcoin’s Sasha Plotinov estimated that the cost to acquire a new user through Telegram’s Mini Apps might be less than $1.
In contrast, traditional methods such as promotional campaigns and referral programs can cost between $10 and $15 for every new user.
Blockchain games on Telegram, including Notcoin, Hamster Kombat, and Yescoin, have provided an entry point for users unfamiliar with Web3. These games have attracted a vast audience, with Notcoin reaching a peak of 40 million users.
This trend is reminiscent of the golden age of GameFi, when iconic games like Axie Infinity and STEPN were at the center of the blockchain gaming revolution. Many experts believe that gaming is a key factor in the mass adoption of cryptocurrencies.
Why Choose Telegram Games?
With over 950 million active users every month, Telegram stands as one of the most widely used messaging apps. By building a gaming project inside Telegram, startups aim to tap into this vast audience.
Moreover, Mini Apps run on The Open Network (TON) blockchain, which strives to outpace Ethereum in terms of scalability and transaction costs. Developing games on Telegram could give projects a strong foothold in the expanding TON ecosystem.
Interestingly, big players in the market, like centralized exchanges, are also racing to attract users.
For example, companies like WhiteBIT (Pocket Rocket) and Binance (Moonbix) have already launched their own games on Telegram.
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