Solana Introduces Bond: A Blockchain Service for Brands
Solana Labs has launched Bond, a new product tailored for corporate clients, enabling brands to create loyalty programs using blockchain technology.
On this page
Solana Labs has launched Bond, a new product tailored for corporate clients, enabling brands to create loyalty programs using blockchain technology.
The project features:
- Digital collectibles
- Luxury good authenticity
- Digital Product Passports + Identities
- Collaborative campaigns
Additionally, Bond aims to leverage the spending power of Millennials and Gen Z by offering captivating experiences, deep personalization, and transparency.
Jeremy Allaire, CEO of Circle, praised the initiative on social media platform X:
Very powerful stuff. The combination of digital tokens used for brand engagement and digital dollars used for payments is shaping up to be the clear logical evolution of retail commerce.
Jeremy Allaire, CEO of Circle
This announcement coincided with Circle’s release of its Programmable Wallets service for the Solana network, enabling Solana developers to integrate customizable wallets into their applications. This service also allows app creators to sponsor transaction fees, enhancing the user experience.
The content on The Coinomist is for informational purposes only and should not be interpreted as financial advice. While we strive to provide accurate and up-to-date information, we do not guarantee the accuracy, completeness, or reliability of any content. Neither we accept liability for any errors or omissions in the information provided or for any financial losses incurred as a result of relying on this information. Actions based on this content are at your own risk. Always do your own research and consult a professional. See our Terms, Privacy Policy, and Disclaimers for more details.
Articles by this author
