How Crypto Exchanges’ Games Are Transforming GameFi in 2024
2024 marks a turning point for the GameFi industry. Previously associated with niche projects and complex mechanics, the sector is now embracing a new trend: top cryptocurrency exchanges are rolling out their own gaming products.
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Instead of confusing mechanics and steep learning curves, the latest wave of crypto games delivers straightforward, fast-paced experiences. They’re easy to pick up for newcomers while still engaging for seasoned gamers, making GameFi more accessible than ever to a wider audience.
Can Games Drive Mass Adoption of Cryptocurrencies?
We’ve analyzed the most popular crypto games from leading exchanges:
How are these games influencing the GameFi sector? What makes them unique? What advantages do they offer? And the big question: can crypto exchanges truly bring GameFi into the mainstream?
The Rise of Crypto Clickers: Where It All Began
In early 2024, the crypto community witnessed the emergence of tap-to-earn games, simply known as “clickers.” It all started with Notcoin, a simple Telegram-based game where users earned virtual currency by tapping their phone screens. Despite its primitive mechanics, the game went viral almost immediately.
The secret? Simplicity. There was no need for complicated installations or tutorials—players just opened Telegram and started playing. Thanks to the mini-apps feature introduced in 2022, developers could create interactive games directly within Telegram.
This success didn’t go unnoticed. Leading crypto players, particularly exchanges, saw the potential to attract new audiences. But instead of copying the basic tapping mechanic, they pushed boundaries, creating more innovative and engaging gaming experiences.
Related: New Clicker Games on Telegram
The Most Engaging Games from Top Crypto Exchanges
Coinsweeper by Bybit
Bybit Coinsweeper interface. Source: Bybit Сoinsweeper
Do you remember the iconic Minesweeper from Windows? The Bybit exchange gave this classic a modern twist with Coinsweeper, blending nostalgic gameplay with real rewards—a combination that has successfully drawn in players.
The game’s appeal starts with its simple and intuitive interface. Players tap a block to uncover what’s hidden beneath—either a mine, which ends the game, or a coin marked with a number between 1 and 3. These numbers hint at how many mines are nearby. Players strategically place flags where they suspect mines and work to clear the entire board. Much like the original Minesweeper, the game demands logical thinking and strategy, though a touch of luck can also play a role.
Between September 26 and October 26, 2024, Bybit ran a special event. Players earned leaderboard points for every successful game, and the top 500 participants shared a prize pool of 25,000 MNT from Mantle, the blockchain partner. Additionally, players could collect Mantle Bits, token fragments that could be converted into actual MNT coins.
Bull Run by WhiteBIT
Bull Run interface. Source: Bull Run mini app
The cryptocurrency exchange WhiteBIT has reimagined the concept of basic clicker games with Bull Run, a dynamic trading simulator where players predict Bitcoin price movements in real time. The concept is straightforward: choose your bull and compete against three other players in short, action-packed races.
The gameplay is simple: players view a BTC/USDT chart and choose between Long and Short. If their prediction about the price movement is correct, their bull accelerates for 5 seconds. If the prediction is incorrect, the bull continues at its regular pace. Each race lasts just one minute, offering a quick burst of excitement—especially when a correct prediction propels your bull ahead of the competition.
The reward system is designed to encourage daily participation. Top players share a prize pool of up to 30,000 USDT in various cryptocurrencies. Competitions are held on two leaderboards: daily and monthly. The daily leaderboard tracks a player’s 10 best races each day (from 00:00 to 23:59 UTC), with updates every 30 minutes. The monthly leaderboard, spanning November 8 to 23:59 UTC on December 1, 2024, ranks participants based on their 10 best daily results throughout the event. Players start with 8 free attempts per day, and additional “lives” can be earned through in-game activity or by completing extra challenges.
This approach makes Bull Run more than just a game—it doubles as an educational trading simulator, helping players develop market intuition and sharpen their trading skills.
Please note: While the game is open to all, participation in prize competitions requires a verified WhiteBIT account linked to the game.
Moonbix by Binance
Moonbix interface. Source: Moonbix mini app
Binance joined the crypto gaming trend with its own space-themed clicker game, Moonbix. Drawing inspiration from the classic 90s game Gold Miner, Moonbix reimagines the concept with a modern, cosmic twist.
Set against the backdrop of a space gold rush, players control an astronaut collecting valuable items floating in the vastness of space. The scoring system is simple: large nuggets earn 50 points, medium ones 25, and small ones 10. Each session lasts 45 seconds, with players allowed up to six space expeditions per day.
To keep things exciting, Binance has implemented a robust reward system, featuring daily login bonuses, additional points for completing special challenges, and rewards for participating in a referral program. The game became even more popular after the announcement of token airdrops, with active players eligible to receive DOGS and NOT tokens.
How Crypto Exchanges’ Games Promote Mass Adoption of Cryptocurrencies
Crypto exchanges are leveraging simplicity, familiar concepts, and fast-paced gameplay to attract users. These games stand out for their easy-to-understand mechanics, clear rules, and the opportunity to earn rewards without requiring an initial investment.
GameFi’s Role Beyond Rewards
For GameFi to truly serve as a bridge for users transitioning from Web2 to the internet of the future, developers must prioritize the educational value of clicker games in introducing newcomers to the crypto world. For instance, Bull Run helps players build intuition about market trends, while Coinsweeper sharpens logical thinking skills, which are equally important for understanding cryptocurrency trading.
The year 2024 is proving to be a pivotal moment for GameFi. Exchanges are offering not only simple and engaging entertainment with the opportunity to earn crypto bonuses but also a gateway to a deeper understanding of the crypto market.
These games aren’t designed to guarantee stable profits—nor is that their goal. Their core mission is to make the crypto industry more accessible, comprehensible, and appealing to a wider audience.
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